One Size Doesn’t Fit All: Tips to Market Your Events to Donors of All Ages

What about the older couple next door? Sure, there are some core best practices for attracting donors to your events, but each generation has unique preferences and motivators.

Join us to find out where 1,100+ donors of all ages found out about their last event or social giving opportunity and what motivated them to give. We’ll share actionable tips to help you attract and engage event donors from every generation.

Key Takeaways:

• Which marketing channels donors of various generations prefer
• What event donors of all ages reported motivates them to give and how you can incorporate that into your marketing
• Tips and ideas you can use to successfully market your next event to donors across all generations