The demand for nonprofit services is steadily increasing, widening the gap between societal needs and the resources available from government and business. This increase in demand exists against the backdrop of spiraling inflation, a looming recession, and their negative effect on giving levels and donor participation rates.
Meanwhile, even though fundraisers understand the value of omnichannel fundraising, their core direct mail channel is being subjected to labor and materials cost increases of 15%-20% this year.
During this session, Michael Gorriarán will discuss how leading nonprofits are mitigating the effects of inflation and the recession, including tools such as Behavioral Economics Modeling and advanced Artificial Intelligence Services to improve giving levels, sustain participation rates, and lower the cost per dollar raised.
Speaker
Michael Gorriarán
President , Arjuna Solutions
Michael Gorriarán is President of Arjuna Solutions, the leading provider of Behavioral Economics Modeling powered by patented A.I. Services designed to optimize lifetime giving while lowering the cost per dollar raised. He has been serving leading nonprofit organizations with Arjuna Solution’s capabilities for the past five years, and he was previously the Chairman of the Board for the Oregon Council for Hispanic Advancement (OCHA).
He is a globally experienced technology sector executive with an extensive 30+ year career at Microsoft, Xerox, and early-stage, high-growth technology business ventures. He has held executive leadership roles in businesses ranging from $10M to over $77B in annual revenues competing in advanced cloud services, enterprise software, business process outsourcing, and professional services markets. His primary skills lie in the areas of developing new business models, executing turnarounds, launching new lines of business, and implementing multifaceted Go-To-Market strategies to gain a sustainable competitive advantage around the world.
Michael holds an MBA from the J.L. Kellogg Graduate School of Management at Northwestern University, and a BS in Marketing with concentrated studies in Spanish and Economics from the University of Rhode Island.
He is an avid lifetime distance runner, outdoor enthusiast, and active parent with his wife Kris of their two children.
