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SHOW NOTES:
October 31, 2024 – Episode # 162
Social Donor Insights: Inspiring Generosity – What New Data Reveals About the Future of Philanthropy
Join us in this episode as we unpack the latest findings from the 5th edition of the Giving Experience Research Study, diving deep into the motivations, trends, and preferences that shape today’s social donors.
Despite economic pressures, an impressive 37% of social donors — who gave through events, auctions, giving days, or peer-to-peer fundraisers — increased their donations this year. Joining Raise Nation Radio, Sarah Sebastian, Director of Corporate Communications, and Karrie Wozniak, CMO at OneCause, share a practical, data-focused conversation to help nonprofits deepen their donor connections and boost their impact.
Listen in for helpful and actionable insights that make data-driven fundraising feel approachable and powerful, equipping nonprofit professionals with tips to strengthen their donor relationships and drive meaningful change.
Highlights of this Episode:
- The Trends Shaping Social Giving
- What Motivates Giving
- Social Donor Loyalty & Potential for Long-term Support
- Reaching Gen Z & New Donor Demographics
- Practical, Data-Driven Tips
Connect with our guests on LinkedIn:
Sarah Sebastian
Karrie Wozniak